About David Skok
David is a serial entrepreneur who founded a total of four companies, and did one turn-around. In 2001, he joined Matrix Partners, who had backed his last two startups, as a VC investor. Successful exits as a VC include: HubSpot, JBoss, AppIQ, Tabblo, Netezza, Diligent Technologies, CloudSwitch, TribeHR, GrabCAD, OpenSpan and Enservio. David currently serves on the boards of Atomist, Apollo GraphQL, CloudBees, Namely, and Salsify.
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Twitter6 Reasons Startups Fail
Reason 1: Market Problems
A major reason why companies fail, is that they run into the problem of their being little or no market for the product that they have built. Here are some common symptoms:
- There is not a
Get Found using Inbound Marketing
This is part of my series on Building a Sales and Marketing Machine. In this post I provide advice for building your own Inbound Marketing machine- a requirement for most businesses today.
The web has forever changed people’s buying …
Refining the Process
This is part of my series on Building a Sales and Marketing Machine. In this post I offer one approach to help you continuously refine and evolve your sales and marketing machine.
It would be a mistake to think …
Solving Blockage Points
There is more up to date information on this topic here:
https://www.forentrepreneurs.com/matrix-growth-academy-zero-to-100-videos/
Within that series, here are the links to the two relevant mini videos in that series:
…Instrumenting the Machine
This is part of my series on Building a Sales and Marketing Machine. In this post I describe the metrics you will need to get the most out of your sales and marketing machine.
In the same way that …
Focus & Market Segmentation
This is part of my series on Building a Sales and Marketing Machine. In this post I provide advice for focusing on your top customer segment.
Focus: Segment your Market, and pick the Low Hanging Fruit
At the start …
Where it all started – The One Day Sales Cycle
This is part of my series on Building a Sales and Marketing Machine. In this post I describe how I applied a one day sales cycle in one of my own companies.
The concept of building a sales and …
Building the Machine
This is part of my series on Building a Sales and Marketing Machine. In this post I break down the steps involved in building your sales and marketing machine.
The sequence of steps
Building the machine involves the following …
Introduction to the Sales and Marketing Machine
